storytelling

Can you define creativity?

Would you be able to explain what CREATIVITY is? It’s not an easy task, but not impossible either. According to many artists, creativity is something intangible and ethereal; it can even be thought of as a type of energy that … Read More

Virtual reality in the hands of content creators?

We already knew it, but the fact is it seems virtual reality (VR) is here to stay. In a previous post we talked about a Google application that offers content in this format: Google Spotlight Stories, adventures in 360 degrees. … Read More

Google Spotlight Stories, adventures in 360 degrees

New technologies are innovating and adapting the way in which we tell and present stories. On this occasion we will talk about Google Spotlight Stories, do you know it?. It’s one of the projects of Google ATAP, a group of … Read More

Micro-storytelling: We’re all storytellers!

Storytelling is the art of telling stories. Andrew Stanton, director of films such as “Toy Story” or “WALL-E” said in a TED Talk “The clues to a great story“: Storytelling is knowing your punchline, your ending, knowing that everything you’re … Read More